What a yacht, boat or aviation company can film every month.
Boats and aircraft sell on detail, and the details are made for a camera. Here is how we would plan a filming day at the marina, the yard or the hangar, and what to post from it.
A yacht or an aircraft sells on detail. The joinery in the saloon, the stitching on a seat, the layout of a cockpit, the way a hull sits in the water. Those details are hard to read in a listing photo and easy to see on camera, which makes video a natural fit for a company that builds, sells or charters them.
We come to a company for one filming day a month and turn it into 30 edited clips, posted every day. For a marine or aviation company, that day might be at the marina, the yard or the hangar. This is how we would plan it, what it could cover, and what to have ready so the conditions don't decide for you.
The walkthrough is the backbone.
If a company in this field posts one kind of video, it should be the walkthrough. Bow to stern, or nose to tail, in the same order every time: the approach, the boarding, the main spaces, the details, the helm or the flight deck, and the view out. Filmed the same way for each vessel or aircraft, the walkthroughs become a series buyers can compare, and a library the sales team can send.
For a charter company, the walkthrough answers the first thing a guest wants to know before booking: what it is like on board. The cabins, the deck, the galley, the swim platform, and the view from each. For a broker, one link to a walkthrough can do the work of a first showing.
The details carry as much as the whole. We would film close B-roll of the materials, the instruments, the finishes and the engineering, to cut between the wide shots and to stand on their own as short clips. A single well-lit shot of a helm or a panel can be a post by itself.
The people belong in it too. Your captains, pilots, engineers and sales team each know one part of the vessel or the aircraft better than anyone. Short interviews, one question per answer, put a voice to the walkthroughs and give a buyer someone to ask for when they call.
A buyer who has already walked the boat on screen arrives with better questions.
Planning around the weather and the airspace.
A filming day in this field is decided as much by conditions as by the calendar. A boat is filmed underway on a calm day, from the deck and from the air, so we plan that part with the captain and keep a second date in reserve. The walkthroughs, the details and the interviews can go ahead in any weather, so a windy day still fills the month.
Underway, we film from the deck while the drone follows from above, and the captain runs the passes: toward the camera, alongside it, turning away. A few clean passes give the month its biggest shots, and they are worth the wait for the right water.
Around an airfield, a drone flies only where and when the airspace allows, so that is checked well before the day, along with access for the crew and the gear. Dre flies every aerial himself, under his FAA Part 107 certification.
- At the marina Walkthroughs at the dock, then the boat underway, filmed from the deck and from the air.
- In the yard or the hangar The build at its current stage, with the people doing the work.
- On delivery day The handover to a new owner, when they agree to it, as the last chapter of the build.
From the build to the delivery, and the buyers in between.
Boats and aircraft are built over months, and a build is a story with a real ending. Each monthly visit films the next stage, so the feed follows a vessel or an aircraft from the first visit to the handover. When the build is long, that footage can become a mini-documentary: one long-form film, up to about an hour, cut into episodes for social, quoted per project on top of the plan.
A hangar works the same way. An aircraft being built, maintained or refitted gives each visit something new: the engineers at work, the interior going in, and the aircraft rolled out at the end.
Every month, one raw video becomes 30 edited clips: walkthroughs, films of a build or a delivery, and short edits for the feed, with subtitles and motion graphics, formatted for each platform. We post every day on every platform, and we write every caption.
When someone asks about a vessel or an aircraft in the comments or the DMs, we reply, and the serious inquiries go to your sales team while they are still warm. You approve the month's plan and every post. At the end of the month a report shows what people watched and asked about, and the next filming day is planned from it.
A boat or an aircraft gives a camera plenty to work with. What it needs is someone there each month, from the yard to the delivery, posting every day in between. See how it works for marine and aviation companies.
Common questions.
Boats and aircraft, filmed from the build to the handover.
An aircraft takes months to build, and a boat has a delivery day. We come to the yard, the marina or the hangar for one day each month, film what is happening, then cut it, post it and run the accounts.
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Let's film your company.
Tell us what your company does and what happens there on a schedule. We'll come back with what a month of content could look like.